A man of boundless energy and ideas, he envisioned himself in the role of an entrepreneur in the hotel and real estate business. Within a few decades, through sheer hard work and determination, he was successful in establishing a flourishing business empire. A man with considerable compassion and generosity, he took immense pleasure in doing many acts of charity and philanthropy that benefited his beloved place of birth and its people. He set up Lakireddy Bali Reddy Charitable Trust, a non-profit organization fully funded by him in order to channelize the multi-faceted philanthropic activities towards the socio-economic and educational development of this region of Krishna District. He strived to improve the lot of the poor and helpless as well. (Read more...)